UI

Targeting GuitarCenter.com users around the holidays to generate sales and increased brand loyalty, the custom Guitar Center Wish List allowed users to generate their own shareable and printable posters. The Wish List posters are populated through the GuitarCenter.com user selecting the items that they would like to see under their tree Christmas 2010, and based on iconic music genre posters like heavy metal, hatch, 60′s and psychedelic.

The posters are shareable through Facebook and other social media, as well as printable premium for the consumer.